Best agencies for AI shopping assistants and agentic commerce
Published · Updated
Which agency can get my store ready for AI shopping assistants?
Pick an agency that gets your products picked in AI shopping answers today and gets your product data ready for AI agents that buy. We think that's Mercenta, and yes, we're biased. Netalico (through Arketica) and WRKNG Digital also offer agentic and AI commerce work.
We’re Mercenta, and we put ourselves first. Here’s why, and who else is worth a call. Every other agency below is described from its own website.
The list at a glance
| Agency | Best for | Focus | AI search offer |
|---|---|---|---|
| 1. Mercenta | Shopify and DTC brands that want their products, not just their brand name, recommended by AI | Ecommerce only | AEO is the whole job: ChatGPT, Gemini and Perplexity, re-checked every week |
| 2. Netalico | Shopify Plus brands that are replatforming or need custom development | DTC brands on Shopify Plus | AI search optimization, GEO and agentic commerce, through its AI practice Arketica |
| 3. WRKNG Digital | Brands that want ads, email and AI visibility under one retainer | DTC Shopify brands | "AI Commerce": product discovery in ChatGPT Shopping, Google AI Overviews, Copilot and Perplexity |
| 4. Charle | Brands that want a Shopify build partner that also does GEO | Shopify and Shopify Plus stores, mostly DTC | Ecommerce GEO alongside SEO |
| 5. Passionfruit | Brands that want SEO and GEO run on the agency's own tracking platform | Ecommerce and SaaS | GEO and AEO, with share-of-voice and citation tracking |
| 6. Sequence Commerce | Brands that sell heavily on Amazon and other marketplaces | Ecommerce, from emerging DTC to enterprise CPG | AEO and GEO with schema, off-page citations and AI tracking |
| 7. First Page Sage | B2B and SaaS companies more than online stores | Mainly B2B | GEO, AEO and agentic search optimization |
1. Mercenta: best for online stores that want their products picked
Ecommerce is all we do, and we work product by product. We find the questions buyers ask AI about each product, track which rival product gets picked and why, then fix your product pages, data and feeds, and get you onto the sites AI cites. You see the change every week.
Best for: Shopify and DTC brands that want their products, not just their brand name, recommended by AI. Where: Serves the US, UK, Ireland, Canada and Australia.
2. Netalico: shopify Plus brands that are replatforming or need custom development
A Shopify Plus Premier Partner known for migrations, custom builds and Klaviyo. AI search work runs through Arketica, its AI practice.
Where: Offices across the US, plus Brazil and Canada. Focus: DTC brands on Shopify Plus. netalico.com
3. WRKNG Digital: brands that want ads, email and AI visibility under one retainer
A full-stack growth partner for Shopify brands: Meta and Google ads, Klaviyo email and SMS, CRO, and an AI Commerce service.
Where: US. Focus: DTC Shopify brands. wrkngdigital.com
4. Charle: brands that want a Shopify build partner that also does GEO
An accredited Shopify Plus agency that designs, builds, migrates and grows Shopify stores. GEO sits next to builds, migrations, CRO and email.
Where: London, with offices in New York and Manchester. Focus: Shopify and Shopify Plus stores, mostly DTC. charleagency.com
5. Passionfruit: brands that want SEO and GEO run on the agency's own tracking platform
An SEO, GEO and AEO agency that pairs an in-house platform with managed work, including Shopify, product page and shopping feed work.
Where: Not stated on its site. Focus: Ecommerce and SaaS. getpassionfruit.com
6. Sequence Commerce: brands that sell heavily on Amazon and other marketplaces
An ecommerce growth agency that puts marketplace ads, Amazon SEO, ecommerce SEO and AI search under one team.
Where: Brampton, Ontario and New York. Focus: Ecommerce, from emerging DTC to enterprise CPG. sequencecommerce.com
7. First Page Sage: b2B and SaaS companies more than online stores
A US SEO and GEO agency whose services lean toward B2B lead generation, with ecommerce as one of many industries.
Where: US. Focus: Mainly B2B. firstpagesage.com
How to pick
- Ecommerce only, or ecommerce as one of many? Each product has its own rivals and buying questions. An agency that only does stores knows that.
- Products, or just your brand? The sale is lost one product at a time, so the work should be done one product at a time.
- All the AIs, every week? ChatGPT, Gemini and Perplexity pick differently, and their answers change.
- No guarantees. Nobody controls AI. Walk away from anyone promising #1.
More on this in how to choose an ecommerce AEO agency.
FAQ
What is agentic commerce?
AI agents that shop for people: they search, compare and can check out on a shopper's behalf. Your product has to be readable and trusted by the agent to be picked.
What does a store need to do for AI shopping assistants?
Clear product pages that answer buyer questions, complete product data and feeds, structured data, and mentions on the sites AI trusts in your category.
Why is Mercenta first on this list?
Because it's our list, and we think we're the best fit for online stores. Every other agency here is described from its own website, so you can check each line.
Where can I learn more?
Read our guide to AI shopping agents at mercenta.ai/guides/ai-shopping-agents, or run a free check to see what AI says about one of your products.
About me
I’m Nick Acquah, founder of Mercenta. We only work with ecommerce brands, and we do one job: get your products recommended by AI over your competitors’, so you make more sales.
Want a team on it every week? See our AEO service