Best GEO agencies for DTC brands in 2026
Published · Updated
Which GEO agency should a DTC brand hire?
Hire an agency that only does ecommerce, works on each product, and can show you which rival AI picks over you today. We think that's Mercenta, and yes, we're biased. If you want ads and email in the same retainer, look at WRKNG Digital. If you need content and digital PR at scale, look at Siege Media.
We’re Mercenta, and we put ourselves first. Here’s why, and who else is worth a call. Every other agency below is described from its own website.
The list at a glance
| Agency | Best for | Focus | AI search offer |
|---|---|---|---|
| 1. Mercenta | Shopify and DTC brands that want their products, not just their brand name, recommended by AI | Ecommerce only | AEO is the whole job: ChatGPT, Gemini and Perplexity, re-checked every week |
| 2. WRKNG Digital | Brands that want ads, email and AI visibility under one retainer | DTC Shopify brands | "AI Commerce": product discovery in ChatGPT Shopping, Google AI Overviews, Copilot and Perplexity |
| 3. Charle | Brands that want a Shopify build partner that also does GEO | Shopify and Shopify Plus stores, mostly DTC | Ecommerce GEO alongside SEO |
| 4. Netalico | Shopify Plus brands that are replatforming or need custom development | DTC brands on Shopify Plus | AI search optimization, GEO and agentic commerce, through its AI practice Arketica |
| 5. Passionfruit | Brands that want SEO and GEO run on the agency's own tracking platform | Ecommerce and SaaS | GEO and AEO, with share-of-voice and citation tracking |
| 6. Siege Media | Larger brands that want content and digital PR at scale | Several industries; ecommerce is one | Full-service GEO built on content and PR |
| 7. Sequence Commerce | Brands that sell heavily on Amazon and other marketplaces | Ecommerce, from emerging DTC to enterprise CPG | AEO and GEO with schema, off-page citations and AI tracking |
| 8. Go Fish Digital | Brands that want one agency for GEO, SEO and paid media | Several industries, with ecommerce, TikTok Shop and marketplace work | GEO, with its own AI tools |
| 9. First Page Sage | B2B and SaaS companies more than online stores | Mainly B2B | GEO, AEO and agentic search optimization |
1. Mercenta: best for online stores that want their products picked
Ecommerce is all we do, and we work product by product. We find the questions buyers ask AI about each product, track which rival product gets picked and why, then fix your product pages, data and feeds, and get you onto the sites AI cites. You see the change every week.
Best for: Shopify and DTC brands that want their products, not just their brand name, recommended by AI. Where: Serves the US, UK, Ireland, Canada and Australia.
2. WRKNG Digital: brands that want ads, email and AI visibility under one retainer
A full-stack growth partner for Shopify brands: Meta and Google ads, Klaviyo email and SMS, CRO, and an AI Commerce service.
Where: US. Focus: DTC Shopify brands. wrkngdigital.com
3. Charle: brands that want a Shopify build partner that also does GEO
An accredited Shopify Plus agency that designs, builds, migrates and grows Shopify stores. GEO sits next to builds, migrations, CRO and email.
Where: London, with offices in New York and Manchester. Focus: Shopify and Shopify Plus stores, mostly DTC. charleagency.com
4. Netalico: shopify Plus brands that are replatforming or need custom development
A Shopify Plus Premier Partner known for migrations, custom builds and Klaviyo. AI search work runs through Arketica, its AI practice.
Where: Offices across the US, plus Brazil and Canada. Focus: DTC brands on Shopify Plus. netalico.com
5. Passionfruit: brands that want SEO and GEO run on the agency's own tracking platform
An SEO, GEO and AEO agency that pairs an in-house platform with managed work, including Shopify, product page and shopping feed work.
Where: Not stated on its site. Focus: Ecommerce and SaaS. getpassionfruit.com
6. Siege Media: larger brands that want content and digital PR at scale
A content, digital PR and GEO agency that works across SaaS, fintech, ecommerce, health and travel.
Where: Austin, New York, Chicago and San Francisco. Focus: Several industries; ecommerce is one. siegemedia.com
7. Sequence Commerce: brands that sell heavily on Amazon and other marketplaces
An ecommerce growth agency that puts marketplace ads, Amazon SEO, ecommerce SEO and AI search under one team.
Where: Brampton, Ontario and New York. Focus: Ecommerce, from emerging DTC to enterprise CPG. sequencecommerce.com
8. Go Fish Digital: brands that want one agency for GEO, SEO and paid media
A full-service digital agency covering SEO, GEO, digital PR, paid media and creative.
Where: Raleigh, NC, with offices in other US cities. Focus: Several industries, with ecommerce, TikTok Shop and marketplace work. gofishdigital.com
9. First Page Sage: b2B and SaaS companies more than online stores
A US SEO and GEO agency whose services lean toward B2B lead generation, with ecommerce as one of many industries.
Where: US. Focus: Mainly B2B. firstpagesage.com
How to pick
- Ecommerce only, or ecommerce as one of many? Each product has its own rivals and buying questions. An agency that only does stores knows that.
- Products, or just your brand? The sale is lost one product at a time, so the work should be done one product at a time.
- All the AIs, every week? ChatGPT, Gemini and Perplexity pick differently, and their answers change.
- No guarantees. Nobody controls AI. Walk away from anyone promising #1.
More on this in how to choose an ecommerce AEO agency.
FAQ
What should a DTC brand ask a GEO agency before hiring?
Ask which AI tools they check and how often, whether they work product by product, which rivals AI picks over you today, how they tie the work to sales, and which ecommerce brands they work with.
When is a DTC brand big enough for a GEO agency?
When AI shopping questions in your category already name rival products. If shoppers ask AI what to buy and you're not in the answer, those sales go to someone else.
Why is Mercenta first on this list?
Because it's our list, and we think we're the best fit for DTC brands that want their products picked. Every other agency here is described from its own website, so you can check each line.
Can I see where I stand first?
Yes. Run a free check at mercenta.ai to see whether AI recommends one of your products, and which rival it picks instead.
About me
I’m Nick Acquah, founder of Mercenta. We only work with ecommerce brands, and we do one job: get your products recommended by AI over your competitors’, so you make more sales.
Want a team on it every week? See our AEO service